Job hunting is exhausting, and it can be tempting to try and find shortcuts. However, no success comes from a lazy approach to cover letters. Like the marathon runner who takes a shortcut to cut out hours of hard work, a job seeker who sends generic cover letters to each employer is never going to win gold. The cover letter is your first impression, and needs to pique the interest of the hiring manager enough that they want to continue reading, but also want to seek out your CV to learn more about you. Its that important. The ideal cover…
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