Apple is introducing a feature that everyone has been eagerly waiting for, ducking finally! Now, users can say what they meant without their gadget changing it to something less offensivebut not what they really intended.
During Apples Monday event, the iPhone-maker announced that it will change its autocorrect feature so it wont change a common expletive to duckingnot too hard to guess which one. And the company will be using artificial intelligence to do it.
In those moments where you just want to type a ducking word, well, the keyboard will learn it, too, Craig Federighi, Apples chief of software, said at the event, adding that the new software update, iOS 17, will have big updates to users texting experience.
Clearly apple wont say AI on stage nearly as much as google, but natural language models on device to improve autocorrect makes a lot of sense. Useful AI. The language model is trained on the way you type and the words you actually ducking use pic.twitter.com/rViq9X94XU
Marques Brownlee (@MKBHD) June 5, 2023
The tech powering this feature will lean on a transformer language model, which helps with word prediction, and is similar to one used in the viral chatbot, ChatGPT, according to CNBC. The A.I. model will anticipate words and phrases based on each user as part of the new update.
Predictions improve based on the phrases and words you use, so they are more personalized, Federighi said.
The new feature will be a welcome change for users of Apple devices, who are grudgingly put up with the quirks of its autocorrect feature. Its also an example of how Apple is advancing its A.I. innovations in a different way than its tech rivals including Google, who are building out chatbot-like functionalities to roll out across applications, among other things.
Apple did not immediately return Fortunes request for comment.
Thats just the tip of the iceberg when it comes to Apples new A.I. endeavorsor machine learning, as the company refers to the tech with its technical term. Some of its other A.I.-linked developments include creating a Digital Persona by scanning the users face and body to be used while wearing the Vision Pro headset as well as one that can tell one pet from another.
All of Apples big tech announcements came during the companys Worldwide Developers Conference hosted in Cupertino, where the company is headquartered. The company unveiled a long-awaited mixed reality headset called Vision Pro, priced at $3,499.
The device, which rivals tech giant Metas Quest 3 headset and looks similar to a pair of ski goggles, will help users turn their living room into a gaming location or a movie theater by immersing users in a virtual setting. Among the many features of the product is one that will display the users eyes through the headset, making the experience of using it less isolating.
Shares of the iPhone-maker rose 1.8% to a record high of $184.15 on Monday. Analysts have predicted that with the launch of a new productits first one in eight yearscould bring Apple closer to a $3 trillion valuation, depending on first-year sales.
But despite the fanfare surrounding Apples new product launch, analysts are holding their horses as they arent sure what to expect of a mixed reality device, whose launch comes after other similar products have failed to take off.
Vision Pro is something that investors will need to try before they believe. There are so many questions I have, that may take months to answer as content and applications build, Gene Munster, managing partner at tech-focused investment firm Deepwater Asset Management, wrote on Twitter.
