The comic strip Dilbert disappeared with lightning speed following racist remarks by creator Scott Adams, but it shouldnt come as a shock to anyone who has followed them both.
Adams, who is white, was an outspoken presence on social media long before describing Black people as a hate group on YouTube and, to some, Dilbert had strayed from its roots as a chronicler of office culture.
The editor of the San Francisco Chronicle, which dumped Dilbert last year, said the comic strip went from being hilarious to being hurtful and mean. The Los Angeles Times, which joined dozens of other newspapers in dropping the comic following last weeks remarks, had quietly replaced four of Adams strips last year.
He kind of ran out of office jokes and started integrating all this other stuff so after a while, it became hard to distinguish between Scott Adams and Dilbert, said Mike Peterson, columnist for the industry blog The Daily Cartoonist.
As individual newspapers told readers they were dropping Dilbert, the company that distributed the strip, Andrews McMeel Universal, said it was severing ties with Adams. By Monday, Dilbert was gone from the GoComics site, which also features many top comics such as Peanuts and Calvin and Hobbes.
Adams said Monday that the strip, which first appeared in 1989, will only be available on his subscription service on the Locals platform.
Dilbert is effectively dead, Peterson said.
Adams said Monday on YouTube that his distributor didnt really have a choice because clients and other cartoonists were mad. They were just forced into it, he said.
On Twitter, he said his book publisher and book agent had canceled him. The Penguin Random House imprint Portfolio said it wouldnt publish Adams book Reframe Your Brain in September, according to the Wall Street Journal.
Adams has long been active on Twitter, whose CEO, Elon Musk, was among the few to publicly back him. He also blogs regularly and puts out a regular podcast on YouTube.
Hes attracted attention for comments hes made in the past, including saying in 2011 that women are treated differently by society for the same reason as children and the mentally disabled its just easier this way for everyone. He said 2016 GOP presidential candidate Carly Fiorina had an angry wife face.
Adams became a vocal supporter of former President Donald Trump, saying Trump had a hypnotists skill in attracting followers. He said that stance cost him money in lost speakers fees.
He said he lost the prime-time animated Dilbert series that ran on UPN for two seasons for being white when the network decided to target a Black audience, and that he lost two other corporate jobs because of his race.
During the Feb. 22 episode of his YouTube podcast Real Coffee with Scott Adams, he referenced a Rasmussen Reports survey that had asked whether people agreed with the statement Its OK to be white. Most agreed, but Adams noted that 26% of Black respondents disagreed and others werent sure.
The Anti-Defamation League said the phrase at the center of the question was popularized as a trolling campaign by members of 4chan a notorious anonymous message board and was adopted by some white supremacists. Rasmussen Reports is a conservative polling firm that has used its Twitter account to endorse false and misleading claims about COVID-19 vaccines, elections and the Jan. 6, 2021, attack on the U.S. Capitol.
Adams repeatedly referred to people who are Black as members of a hate group or a racist hate group and said he would no longer help Black Americans. On his podcast Monday, he called his hate group remark hyperbole, but continued to defend his advice that white people get the hell away from Blacks.
In announcing that Dilbert would be cut from the Kansas City Star, the newspapers community engagement editor, Derek Donovan, said Adams antagonistic, childishly macho persona has been a constant for years.
Its not cancel culture, editor Richard Green of the Santa Rosa Press Democrat in California said. Its doing the right thing.
The Sun Chronicle in Attleboro, Massachusetts, left a blank space Monday where Dilbert would normally run and said it would keep it that way through March as a reminder of the racism that pervades our society.
The San Francisco Chronicle stopped publishing Dilbert last October a move that drew only a handful of complaints. Editor-in-Chief Emilio Garcia-Ruiz said in the newspaper that he had objected to a strip that said in an effort to diversify workplaces, straight men should pretend to be gay.
In a Sept. 2 Dilbert strip, a boss said that traditional performance reviews would be replaced by a wokeness score. When an employee complained that could be subjective, the boss said, Thatll cost you two points off your wokeness score, bigot.
In an August strip, the boss said the company was getting into the pandemic prevention market and creating demand by unleashing a deadly virus.
A Black employee featured in an Oct. 20 strip noted that his boss ignored his actual accomplishments to recommend him for a job for which he was not qualified. The employee backed down when told it would be a big jump in pay.
Peterson said there are other examples of how Adams attitudes had replaced the biting humor that Peterson and a legion of middle managers loved. Adams seemed to run out of jokes.
The strip jumped the shark, he said.
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